Monday, August 23, 2010

I'm beginning to understand why newspapers are going out of business. On my block only about 4 of us take the Denver Post and this is a neighborhood of educated people. After seeing what the new cell phones can do and the up-to-date info available, people feel the cell phone bill is a smart replacement for a newspaper subscription.
What we are getting in our "hood" is people delivering fliers to the door or taping them to part of the house. This may be the biggest growth industry in Colorado. We even have people knocking at our door with all sorts of sales pitches. Businesses may find that fliers reach the customers they are looking for better than large newspapers. We have a magazine that is targeted to residents in our part of the Denver metro area. It's probably cheaper and reaches the desired demographic customer at a fraction of the cost.
National TV networks may be next. I haven't counted the number of channels we receive but it's a bunch. It's no longer a three network world.
Just part of the adjustment to growing old. If we don't get nuked, I wonder what's next. Meanwhile I still enjoy my morning paper.

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